Master the Art of Selling on Value, Not Price

The ValueSelling Framework equips your team with the essential skills needed to qualify faster, sell smarter, and close bigger deals. Our proven approach transforms your sales conversations into strategic discussions that highlight value and drive action. Here's how we help you level up:

Qualify Prospects with Precision

Maximize your selling time by quickly identifying qualified prospects. Learn how to leverage powerful qualification tools and a conversational framework to uncover key insights that keep your pipeline full of real opportunities.

Preserve Price Integrity

Closing a deal shouldn’t be a race to the lowest price. Master the art of selling on value by building buyer confidence throughout the sales process. We’ll teach you how to position your offering so that the close becomes a natural, value-driven conclusion.

Access Key Decision-Makers

Navigating complex buying committees can be challenging. Gain the confidence and skills to connect with the C-suite and key stakeholders, building consensus and gaining critical access to the decision-makers that matter most.

Tailor Solutions that Resonate

One size doesn’t fit all. Learn how to identify your buyer’s most pressing business issues and align your solution with their unique goals, creating tailored solutions that are too good to ignore.

Motivate Prospects to Act Now

Stop losing deals to inertia. We’ll teach you how to craft compelling business cases rooted in value, breaking through the status quo and motivating prospects to make a decision faster.

Lead Better Business Conversations

Business conversations aren’t just about selling; they’re about demonstrating value. Develop the skills to lead meaningful, impactful conversations that showcase your commitment to driving real results for your customers.

The ValueSelling Framework gives your team the tools, confidence, and strategies to consistently close high-value deals by focusing on what truly matters to your customers—value.

Every sales leader faces the same challenge:

Filling the top of the funnel with quality prospects. But how do you consistently generate qualified leads while hitting ambitious revenue targets?

Our Vortex Prospecting program merges the most effective multi-channel strategies with the proven ValueSelling methodology to close the execution gap, book more high-quality meetings, and boost conversion rates. Tailored to your unique market and technology stack, this highly interactive, instructor-led program delivers results through four core pillars:

Create Cadences that Connect

Master the art of strategically choreographed cadences across all communication channels. We’ll teach you how to prime memory, identify your prospect’s preferred communication method, and build a deeper connection from the very first touchpoint.

Capture Attention in 10 Seconds

Your message needs to resonate immediately. We help you craft compelling, value-based stories that capture attention in the crucial first 10 seconds of any sales call—making prospects eager to hear more.

Get Prospects Talking

It's not just about getting in the door; it's about meaningful conversations. Learn how to handle objections effectively and become a value-added interruption that opens the door to an impactful business relationship.

Develop Messaging that Motivates Action

Inspire your prospects to take action using the A-I-M Framework (Anxiety, Influence, Motivation). This method ensures your messaging taps into the psychological drivers that lead to decisions, making your outreach powerful and purposeful.

The combination of these techniques ensures that Vortex Prospecting doesn’t just fill your pipeline but drives results where it matters most—conversions and revenue growth.

Are you sellers getting enough bias-free practice? Do they receive objective feedback on every call and opportunity? Can you tie sales coaching to behavior change and revenue?

When you choose ValueCoach AI, powered by Replicate Labs, you align GTM teams by enabling marketing and sales to build impactful targeting and refine messaging with dynamically updated personas based on real-world buyers.

Plus, you'll further enablement's mission and drive quantifiable results by providing sales management with the teammate they need to coach effectively through AI real-plays, individualized improvement plans, sales call and opportunity analysis and just-in-time learning.

AI Improves Sales Coaching Outcomes Through:

AI Real-Plays

Realistic scenarios tailored to your unique sales landscape - including your products, target customer profiles and competitive
environment. These simulations provide critical feedback on conversation substance and style to improve seller confidence and buyer engagement.

Individualized Coaching

Bespoke rubrics that adapt based on individual sales interactions and coaching sessions. This empowers your managers to offer precise, bias-free feedback aligned to the ValueSelling Framework and your distinct sales process.

Just-in-Time Learning

Planned integrations will offer targeted learning sessions at the moment of need. Our system is designed to reinforce the desired
selling behaviors instantly, enabling your revenue teams to advance opportunities effectively, even without direct manager involvement.

Real-World Call & Opp Analysis

Evaluate call execution, auto-populate a ValuePrompter and score the conversation against our powerful opportunity assessment tool - maximizing selling time and sales manager effectiveness, and improving forecast